Bringing to your attention a beautiful, fully customizable, and modern premium Shopify Theme. Our company has been developing Theme, Storefront, and Shopify apps for over 10 years. We put all of our knowledge, research, and innovation from the eCommerce world into this beautiful, fast, mobile-first Theme and named it Gain. It's not just a name, it's what our Theme Gain was created for. We've incorporated all the research into it from the psychology of user behavior, focused specifically on increasing average check value, increasing conversion rates, cross-selling, and up-selling, and conducted hundreds of A and B tests to achieve the best results.

A user journey is a path taken by someone (a customer) moving toward a goal, such as purchasing your product or getting product support. Along the way, the customer discovers your brand, enters your website, decides to buy (or not), completes the transaction, and comes back for support.

Many ecommerce businesses start out with little to spend on marketing. That’s why they’re increasingly turning to an influencer marketing strategy. Brand partnerships for influencers is an affordable, effective, and precise way for ecommerce businesses to grow their brand.

Think of every ad you’ve seen today. Where were they? Depending on your day’s activities, you might have spotted advertising on billboards, broadcast television, social media channels, websites, physical newspapers, search results, or any number of media outlets. Now, consider the fact that each of those ads represents a transaction between a company (the advertiser) and an ad vendor (such as a platform, media outlet, or advertising agency).

Say you’ve met someone you really like. How do you get to know them and build a rapport? You could ask their friends if they’re single, attend a few meetings of their Bruce Springsteen fan club, or double-tap on all of their Instagram posts. Or, you could walk right up and ask if they’d like to go on a date.

As a merchant, handling business payments, managing vendor relationships, and dealing with accounting software can take more of your time than it should. Oftentimes you may find yourself hopping between systems to pay invoices or upload payments to your accounting software. That time spent on administrative work adds up and takes you away from what’s important: growing your business.