Designed and handcrafted for the Norlan Whisky Glass
The Glass That Enhances Whisky
Inspired by nature, digitally crafted, and meticulously refined with master distiller Jim McEwan, the Norlan Glass has been deigned to capture whisky’s complex flavours and aromatics deliver them to the senses like never before. The featherweight double-walled structure offers a seamless integration of a scientifically performing inside with an aesthetically beautiful outside, for the perfect whisky drinking experience.
Advantages over existing Glasses
The casual drinker and aficionado alike commonly enjoy whisky or bourbon in an “old- fashioned” tumbler, a wide open-brimmed glass intended for iced cocktails. Many connoisseurs prefer a narrower aperture of the brim, opting for a tasting (or nosing) glass—a stemmed tulip-shaped snifter that concentrates the aromas and allow for inspection of the spirit’s color without marking the glass’ bowl with fingerprints.
We took these two preferences to heart and through an extensive process of analyzing fluid dynamics and flavor transfer, iterative design, and expert feedback, created an entirely new whisky glass.
“Fifty-three years in this business and still there are some things that surprise you. This is the best glass I’ve ever used… Better than the glass I test my own whiskies with.»
— Jim McEwan, Master Distiller
From the darkness emerged an infinity of gold. A photonic pinball, played out in the depths of a bottomless black pool.
Copitas. Nosing glasses often concentrate the shape of the vapor in such a way that they tightly focus it, causing the ethanol to punch into the eyes and nose. A significant downside to using a nosing glass is that it changes the drinking experience to an introspective process, whereby the head is tilted up and back, cutting the drinker off from his surroundings.
Tumblers. A tumbler, on the other hand, allows one to sip while maintaining eye contact; a cool social glass. The social advantage of this is obvious, however the wide opening of the glass diffuses the aromatics of the spirit too widely, fading and flattening out the unique aromas of the spirit away from the nose—the drinker’s first and primary sensory point.
Sruli Recht. Designer. Sruli Recht is an Icelandic designer internationally recognized for his innovative and narrative driven work, seamlessly blending advanced digital craft and new experimental- technologies. Not easily classified, his works span fashion design, neo-tailoring, and industrial design, film costume and fine art, and are produced from diverse materials. Shane Bahng. Chief Executive Officer. Shane Bahng has been engaged in design retail and distribution for over fifteen years. He has filled roles as retail director for the former New York design emporium Moss; managing retail director of the Italian furniture brand Giorgetti Inc.; and director of global retail development and operations for the esteeemed Swedish luxury brand Hästens. Brian Fichtner. Brand Director. Brian Fichtner has been working in design retail for over fifteen years. He has filled roles as sales director for the former New York design emporium Moss; product manager for the Cooper-Hewitt Shop, Smithsonian National Design Museum; and retail director for the renowned cultural brand and independent music label Ghostly International.
The code is clean and beautiful. We check every line of our code for its validity and purity. Clean and accessible code is the key to the long life of any project.
The project has been tested on all available platforms. The project cannot be considered completed until a deep QA analysis has been made.
The project passed the test and was brought to the state of pixel perfect on all browsers on the Desktop and Mobile devices.
The project is fully adaptive and meets the highest standards of UX / UI. We test on real devices.